Every conversation.
One system.
No lost sales.
Boticum brings your WhatsApp, Instagram DMs, and web leads into one inbox — with clear ownership, a built-in CRM, and reports your whole team can trust.
Your conversations are scattered.
Your revenue is too.
Leads message you on three different apps, and no two agents see the same thing. Nothing gets tracked until it's too late.
No single owner
Two agents reply to the same lead, or nobody does. Without a lock, conversations fall through the cracks.
Zero visibility
The owner can't see who's talking to whom, or which leads are going cold — until the sale is already lost.
Leads with no follow-up
Interested customers get buried in chat history. There's no tag, no stage, no way to bring them back later.
One system, built around how a sales team actually works.
No jargon, no complicated setup. Four simple screens that cover the whole journey — from the first message to the closed sale.
Every message lands in one place — with one clear owner.
When a customer messages you on WhatsApp or Instagram, whoever opens the conversation first owns it. Need to pass it on? One click hands it to a teammate with the full history attached.
- WhatsApp and Instagram messages in the same inbox
- Automatic lock so only one agent replies at a time
- One-click handoff to another teammate, with full context
A customer database that's actually built for your business.
Every conversation can turn into a customer record. Tag customers by interest, filter your whole list in seconds, and pull it all into Excel whenever you need it.
- Custom customer cards — add whatever fields your business needs
- Categories and tags for remarketing later
- Import and export to Excel in one click
See what's working, without asking anyone.
As the owner, you see everything — how many messages each agent handled, how many turned into sales, and where leads are getting stuck.
- Team performance — messages handled, replies sent, deals closed
- Channel breakdown — WhatsApp vs. Instagram vs. web
- Full visibility for the owner into every conversation
When you're ready to go further, turn on Marketing.
Boticum's core system is everything you need to organize conversations and sales. When you want to reach out to your customer list directly, Marketing add-ons plug into the same customer data — no separate tool, no re-importing lists.
Email Marketing
Turn your customer list into email campaigns — no separate tool, no exporting and re-importing contacts.
WhatsApp Marketing
Reach your customer list on WhatsApp itself using Meta-approved templates.
Lead Generation
Capture and qualify new leads automatically from every connected channel.
Voice Call Generation
Turn chat conversations into booked voice calls with your team.
Invoicing
Send and track invoices without leaving the customer's record.
Live in three steps.
Connect your channels
Link WhatsApp Business and Instagram in a few clicks. Existing conversations import automatically.
Assign & tag
Agents claim conversations, tag them by interest, and hand off when a customer needs someone else.
Track & grow
Follow every lead through your pipeline, then reach out again with Email or WhatsApp Marketing when you're ready.
Start with the core. Add what you need.
One plan covers Inbox, CRM, Dashboard, and Settings. Marketing add-ons plug in whenever you're ready — on their own, or bundled together for less.
Inbox, CRM, Dashboard and Settings for your whole team.
- ✓ Unlimited WhatsApp & Instagram conversations
- ✓ Custom customer cards & categories
- ✓ Team performance dashboard
- ✓ Excel import / export
Get both Marketing add-ons together for a lower combined price.
Ready to bring every conversation into one system?
Start your 14-day free trial today. No credit card, cancel anytime.