Last updated: 14/07/2026 Effective date: 14/07/2026

⚠️ Draft for legal review. This is a structured template reflecting how Boticum works commercially. Have it reviewed by a qualified lawyer for your launch market (UAE) and any other jurisdiction you operate in before publishing. Replace every [BRACKETED] placeholder. Nothing here is legal advice.

These Terms of Service (“Terms“) govern your access to and use of the Boticum platform, website, and related services (the “Service“), provided by FED DIGITAL MARKETING AND E COMMERCE FZE (“Boticum“, “we“, “us“). By creating an account or using the Service, you (“you“, the “Tenant“, or “Customer“) agree to these Terms. If you use the Service on behalf of an organization, you represent that you are authorized to bind that organization.

1. The Service

Boticum is a multi-tenant SaaS customer-relationship-management platform. It lets businesses receive Instagram DM and WhatsApp messages in a shared inbox, manage contacts and a sales pipeline, and use optional paid add-ons (Email Marketing, WhatsApp Marketing, Lead Generation, Invoicing, Public API). Features vary by plan and active add-ons.

We may update, improve, or modify the Service over time. We will not materially reduce core functionality of a paid plan during a paid term without notice.

2. Accounts & eligibility

• You must provide accurate account information and keep it up to date.
• You are responsible for safeguarding credentials and for all activity under your account.
• You must be legally capable of entering into these Terms and use the Service only for lawful business purposes.
• You are responsible for your users (owners, managers, agents, and any custom roles) and their compliance with these Terms.

3. Subscriptions, add-ons & fees

3.1 Plans and add-ons

The Service is offered on subscription plans, with optional add-ons that unlock additional features. Prices, billing frequency, and included limits are shown at sign-up or in your account.

3.2 Billing

• Subscriptions and add-on fees are billed in advance on a recurring basis via our payment processor (Stripe).
• Usage-based charges (where applicable) are billed in arrears based on recorded usage.
• All fees are exclusive of taxes unless stated; you are responsible for applicable taxes (e.g. VAT).
• Fees are non-refundable except where required by law or expressly stated.

3.3 Auto-renewal

Subscriptions renew automatically for successive terms unless cancelled before the renewal date. You can cancel renewal in your account or by contacting us.

3.4 Failed payments & suspension

If a payment fails, we may retry, notify you, and, after a grace period, suspend access to paid features or the Service until payment is resolved. Your data is retained during suspension per our retention practices.

3.5 Price changes

We may change prices; we will give you reasonable advance notice, effective from your next billing term.

4. WhatsApp messaging — prepaid credit wallet & fees

Certain WhatsApp messaging (e.g. template messages) carries a per-message cost set by Meta plus our service commission. To use these features:

• You load prepaid credit into your Boticum wallet via our payment processor.
• Each billable message deducts the applicable message cost plus our commission from your wallet balance. Current commission rates and pricing are shown in your account and may be updated with notice.
• You may enable auto top-up, authorizing us to charge your saved payment method to reload your wallet when the balance falls below a threshold you set.
• If your balance is insufficient to cover a send (including bulk sends), that send is blocked until you top up. We do not extend credit or allow negative balances unless expressly agreed.
• Wallet credit is used solely to pay for messaging and related fees; wallet refund terms are described at [WALLET / REFUND POLICY LINK].

Boticum acts as the payer to Meta for messaging routed through the platform; this does not make Boticum a party to your relationship with your own customers.

5. Third-party services (Meta, Stripe, others)

The Service integrates with third-party platforms, including Meta (WhatsApp Business Platform, Instagram) and Stripe. Your use of those integrations is also subject to the third party’s terms and policies. You are responsible for:

• maintaining your own accounts with those providers where required (e.g. connecting your WhatsApp Business Account via Meta’s Embedded Signup);
• complying with Meta’s messaging policies, including opt-in requirements, approved message templates, and the 24-hour customer-service window; and
• ensuring you have the necessary rights and consents to message the recipients you contact.

We are not responsible for third-party services or for changes they make to their platforms, fees, or policies.

6. Your data & our roles

• Your Content. You retain all rights to the data you and your users submit or generate through the Service (“Customer Content“), including your customers’ contact and message data.
• Our roles. For your account/billing data we act as a data controller; for the personal data you process about your customers we act as your data processor under our Data Processing Agreement. Our handling of personal data is described in our Privacy Policy.
• Licence to operate. You grant us a limited licence to host, process, and transmit Customer Content solely to provide and support the Service.
• Your responsibilities. You are responsible for the lawfulness of your Customer Content, for having a lawful basis and any required consents, and for providing privacy notices to your customers.

7. Acceptable use

You agree not to, and not to allow anyone to:

• use the Service to send spam, unlawful, deceptive, harassing, or infringing content;
• violate Meta’s or any integrated provider’s policies, or send messages without required consent;
• attempt to access another tenant’s data or breach the Service’s security or tenant isolation;
• reverse engineer, resell, or misuse the Service beyond what these Terms permit;
• upload malware or interfere with the Service’s operation;
• use the Service in violation of applicable laws, sanctions, or export controls.

We may suspend or terminate accounts that violate this section.

8. Public API & fair use

If you enable the Public API add-on, your use is subject to the published rate limits, scopes, and documentation. We may throttle or suspend API access that threatens the stability or security of the Service.

9. Service availability & support

• We aim for high availability but do not guarantee the Service will be uninterrupted or error-free unless a separate service-level agreement (SLA) is agreed in writing.
• Support is provided as described in your plan or at [SUPPORT LINK].
• We may perform maintenance and will use reasonable efforts to minimize disruption.

10. Intellectual property

The Service, including its software, design, and trademarks, is owned by Boticum and its licensors. These Terms grant you a limited, non-exclusive, non-transferable right to use the Service; no other rights are granted. Feedback you provide may be used by us without obligation to you.

11. Confidentiality

Each party may access the other’s confidential information. Both parties agree to protect it and use it only as needed to perform under these Terms, except where disclosure is required by law.

12. Term & termination

• These Terms apply while you use the Service.
• You may stop using and cancel the Service at any time; paid fees already due remain payable.
• We may suspend or terminate your access for material breach, non-payment, or legal/security reasons, with notice where practicable.
• On termination: access ends; we will make Customer Content available for export for a limited period and then delete or return it as described in the DPA and Privacy Policy, save where retention is legally required.

13. Disclaimers

Except as expressly stated, the Service is provided “as is” and “as available” without warranties of any kind, whether express or implied, including fitness for a particular purpose, merchantability, and non-infringement, to the maximum extent permitted by law.

14. Limitation of liability

To the maximum extent permitted by law:

• neither party is liable for indirect, incidental, special, consequential, or punitive damages, or lost profits or data; and
• our total aggregate liability arising out of or related to the Service will not exceed the amount you paid us for the Service in the [12] months preceding the event giving rise to the claim.

Some jurisdictions do not allow certain limitations; in that case the limitations apply to the fullest extent permitted.

15. Indemnification

You will defend and indemnify Boticum against third-party claims arising from your Customer Content, your use of the Service in breach of these Terms, or your violation of law or third-party rights (including Meta’s policies or messaging consent requirements).

16. Changes to these Terms

We may update these Terms. For material changes we will provide reasonable notice (e.g. by email or in-app). Continued use after changes take effect constitutes acceptance.

17. Governing law & disputes

These Terms are governed by the laws of the Emirate of Sharjah, United Arab Emirates, without regard to conflict-of-laws rules. Disputes will be subject to the exclusive jurisdiction of the courts of Sharjah, United Arab Emirates, or to arbitration if specified: [OPTIONAL ARBITRATION CLAUSE].

18. General

• Entire agreement: these Terms, the Privacy Policy, and the DPA form the entire agreement between us.
• Assignment: you may not assign these Terms without our consent; we may assign in connection with a merger or acquisition.
• Severability: if any provision is unenforceable, the rest remains in effect.
• No waiver: failure to enforce a provision is not a waiver.
• Force majeure: neither party is liable for delays caused by events beyond reasonable control.

19. Contact

Questions about these Terms: info@boticum.com · FED DIGITAL MARKETING AND E COMMERCE FZE, Business Center, Sharjah Publishing City Free Zone, Sharjah, Sharjah 00000, United Arab Emirates.